More than 20 years in the music industry support Sergio Zener’s career, whether in his facet as a producer or in his live performances as a DJ, dynamism and versatility are his main characteristics.
One year after the release of ‘Infinite’ in 2021, his debut solo album so far has reached more than 350,000 views on Spotify, 200,000 on YouTube Music as well as on other streaming platforms and digital stores, Zener reflects on ‘ Infinite’ his constant experimentation and search for new sounds within music electronics.
He has made presentations at festivals of global significance such as Dreamfields Festival México, frequent performances in places like Pachamama, Pimp and Plutarco in the city of Guadalajara, as well as livestreams that are carried out periodically through different social networks.
His music and video clips have the support and promotion of the European company Red Entertainment Group, the main subsidiary of Universal Music Group worldwide.
He currently makes musical releases through his record label: Pulsar Records, in all digital stores and produces audiovisual material of each of my performances that are later published on his YouTube channel and other social networks, mentioning the place of presentation.
Can you tell us a little about your experience?
I've been a musician for more than two decades, also composing and producing music and lyrics for different bands and artists, most of them related to rock music. Where are you from and how did you get into music? I was born in Monterrey in the north of Mexico, but currently located in Guadalajara city. I got involved in music influenced by my father, he was a super talented violinist and multi-instrumentalist, I watched him play his violin everyday the whole week for many hours with an intense passion, seeing him playing in that way with that attitude resounded in my head from a very young age and music became my passion and my obsession until now.
How is your sound evolving?
It's turning into something more commercial and easiest to catch for big audiences, carrying out the philosophy that less is more, and I really like that idea of making simpler songs. What artists and genres do you enjoy mixing right now? I'm currently into tech house and latin tech genres, I enjoy the vibe it generates in the audience, Mark Night, James Hurr and Joy Marquez are some of the artists I like for mixing, they make the most incredible dance music.
How do you feel that your music influences or impacts its listeners? The main thing that I try to transmit to listerteners it's to create emotions for them, there is no impact if there is no emotion on a track.
What projects are you working on right now?
I'm currently working on a remix of my last single 'Tonight', it will be a remix more into tech house sub-genre influenced by latin tech with a lot of percussions and a catchy rhythmic base. What can you tell us about your last job? I was invited to perform live at Backwoods Music Festival last April in Arkansas, US, and it was an amazing experience, the event is located in Mulberry Mountain, it's such a magical and special place, perfect to enjoy music from different artists and genres.
Has that sound changed a lot in recent years?
Yes absolutely, when I started my solo project I did more techno music influenced by dark sounds, but currently I'm doing more harmonic and colorful music. What is your musical criteria in your last work? I always make each track defining the exact character that it evokes, but that happens during the same creative process, the track takes a course and a specific mood, you just have to identify it and develop it to give it personality.
We all know that the digital revolution has affected sales, but do you think it has affected creativity?
Yes, I think that this digital era has caused artists to make fewer songs per release, the album concept has almost completely disappeared, and the single has become the main goal for an artists, even more so in electronic music, coupled with the fact that nowadays technology has allowed almost anyone to unleash their creativity from an accessible home studio with a relatively low budget. I think this situation has caused an artist to release fewer tracks per year, but seeking a higher quality on each work, that implies of course, that everything converges towards an improvement in the music quality and also requires a greater creative capacity for the artist, pushes artists to give our best in a constant searching for continuous improvement, single after single. I consider this is beneficial for music because it induces that only the best of the best can reach the audiences. In short, it has caused a greater creative offer where an artist in order to stand out, needs to be really good at.
Can you tell us about your present and future projects?
This year I'll release an EP, where I pretend to involve more strings and guitars, more tracks with vocals, I want to do something more organic.
RRSS https://open.spotify.com/artist/3rakuJaGbBfKFafsTZEUG9?si=Pc0C-MnsRdOQmFFLdNfU1Q&nd=1 https://soundcloud.com/sergio-zener https://www.youtube.com/channel/UC8MKUcAfr5Y5zC1iGtA58Sw https://www.instagram.com/sergiozener/ https://www.facebook.com/sergiozenerofficial https://ra.co/dj/sergiozener